Virtual Tours

A virtual property tour is a digital walkthrough of a property that allows potential buyers to view it online. It can be a video or a series of still images that are combined to create a realistic digital space.
Benefits
- Convenience: Buyers can view a property at their convenience, whenever they want.
- Time-saving: Buyers can view a property online before scheduling an in-person viewing.
- Increased exposure: Virtual tours can increase the number of people who are interested in a property.
- Realistic: Virtual tours can be created for properties that are under construction or have not yet been built.
How they are created
- A 360-degree camera is used to capture the property
- The images are merged together to create a digital space
- A floor plan is often included to help the viewer navigate the space
- Sound effects or background music can be added to create ambience
Who uses them
Real estate agents and property photographers use virtual tours to showcase properties to potential buyers.
Advantages of Virtual Tours
Potential buyers spend more time on your listing. Buyers spent 303% more time on listings with a virtual tour during the pandemic period, according to statistics from America's # 1 real estate agent Redfin.
You get more leads. According to statistics published by Germany's largest real estate portal Immobilienscout24, listings with a virtual tour received 40% more interest.
Your listing will sell faster. According to research, properties with virtual tours are sold 31% faster. This means a property that would sell in 6 months will be sold in 4 months. This is a time saver for real estate agents.
Potential buyers can virtually tour the property at any time of the day. This way, estate agents will not have to spend all day dragging clients from house to house, but will save time by showing only the properties the clients are really interested in.
Your listing will show higher up in search results on many websites. Listings with virtual tour often get extra points. This way, the listing budget you spend for paid promotion decreases.